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CASE STUDY · MINERAL MAKEUP · ISRAEL
Gaya Cosmetics
Social strategy and an ambassador program for an Israeli mineral makeup brand, with signed creator agreements, creator briefs and shade-quiz content. We also run the page day to day.
170K
followers on @5_dakot, in a collaboration with Gaya
GAYA X 5 DAKOT
Gaya’s own numbers stay private.
THE BRAND
Mineral makeup from Israel.
THE AMBASSADOR PROGRAM
Signed creator agreements, creator briefs and shade-quiz content.
DAY TO DAY
Messages and comments on Gaya’s Facebook and Instagram, summed up for Gaya’s team, plus every creator and collab follow-up.
What we did
Social strategy
Ambassador program
Creator agreements
Creator briefs
Shade-quiz content
Page management
Creator collaborations
The work
Mascara flat lay
Concealers
Mineral blush
Face cream
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