CASE STUDY · FOUNDER, SPEAKER, PODCAST HOST
Howie Zales
Podcast clips, founder video, social management and a new website with podcast, newsletter and speaking forms connected to his CRM. All of it builds his position as an expert.
2,828
Instagram followers, up 48% from 1,909
32.6K
views on 66 posts and reels
1,853
interactions
16 MAR TO 7 OCT 2026
1 MAR TO 12 SEP 2026
1 MAR TO 12 SEP 2026
INSTAGRAM FOLLOWERS · @HOWIEZALES
Up 48% in under seven months
+48%
1,909 → 2,828
16 Mar 2026
1,909
7 Oct 2026
2,828
First tracked day 16 Mar 2026. Source: Metricool.
VIEWS BY FORMAT · 1 MAR TO 7 OCT 2026
Reels bring most of the views
71 pieces: 42 reels and 29 posts
Reels
21.4K
Posts
13.9K
Source: Metricool.
What we did
Podcast clips
Founder video
Social media management
Expert positioning
New website
Podcast, newsletter and speaking forms
CRM connection
The work
At work
Morning coffee
Post: The Operator
Story: Live TV